As Seen In
We’re honored that our story and products have been shared by inspiring publications, media outlets, and influencers. Each feature helps spread the message of non-toxic, Vermont-made self-care, and the heart behind Ballou Family Apothecary. Explore our recent mentions below, and see how the spirit of Happify continues to reach more homes and hearts.
For media inquiries, product reviews, or interviews, please contact: Julie Kelley at julie@juliekelleycomms.com.
-
WCAX: Made in Vermont
View the SegmentBallou Family Apothecary was featured on WCAX’s Made in Vermont series, celebrating small businesses across the Green Mountain State. The segment highlighted our handcrafted approach to wellness, featuring our signature Whipped Magnesium Butter and other natural self-care essentials made with Vermont pride. Viewers got a behind-the-scenes look at how Ballou blends nature, science, and love to create products designed to Happify everyday living.
-
NBC5 – At Age 86, Executive Teams with Aromatherapist
View the SegmentNBC5 profiled the inspiring launch of Ballou Family Apothecary, spotlighting Bob Phillips’s transition from leading global brands like Dove and Axe to co-founding a Vermont-based, clean-beauty line at age 86. The article emphasizes the brand’s commitment to organic, pronounceable ingredients, reduced plastic use, and hand-crafted formulas—such as the magnesium-infused balm—while celebrating how Phillips and aromatherapist Dawn Lancaster fuse legacy, purpose, and wellness in every product.
-
Manchester Journal – “We’re on a Mission to Do Good”
Read the ArticleThe Manchester Journal featured Ballou Family Apothecary in a story on its mission-driven approach, highlighting how a former Unilever executive and a Vermont-based aromatherapist joined forces to build a beauty and wellness business grounded in ethical values. The piece discusses our core commitments — from ingredient transparency and environmental care to supporting community well-being — and frames our work as a business built not just to sell products, but to make a positive impact.
-
Williston Observer – When Dawn Met Bob
Read the ArticleThe Williston Observer tells the story of how Ballou Family Apothecary came to life through the partnership of Dawn Lancaster, a seasoned aromatherapist, and Bob Phillips, a former consumer-products executive. The feature traces their unexpected meeting and creative synergy, and showcases how they combined their expertise to reimagine clean beauty with heart—where thoughtful formulations, sustainable practices, and personal connection are as important as results.

Blog & Gift Guide Features
-
Champagne Living
Stylish and Sweet Baby Gift Ideas for Spring
-
Controlled Confusion
Cutest Baby Gift Ideas for Easter Baskets for this Spring
-
Salty & Stylish
Adorable Easter Gifts for Babies That Parents Will Love Too
-
Salty & Stylish
Ultimate Mother's Day Gift Guide
-
Controlled Confusion
Mother’s Day Must-Haves: 2025’s Most Loved Wellness & Lifestyle Gifts